What is Lemon8 and why is it related tick tock?

lemon8 is a mobile social networking app owned by ByteDance, the company that created TikTok. It launched in Japan in 2020 and later expanded to other countries such as the United States, United Kingdom, Vietnam, Malaysia, Thailand and Singapore. It focuses on photography content related to lifestyle, fashion, beauty, food, travel and health. Their goal is to drive e-commerce through content creators who serve as inspiration or role models.

Lemon8 resembles Instagram in its interface and photo editing system, which offers tons of effects, stickers, touches and text. It also resembles Pinterest in the way it displays posts in vertical columns and allows users to save them to boards. However, Lemon8 differs from these platforms in that it has integration with TikTok, which allows users to share their short videos on Lemon8 and vice versa.

Lemon8 has grown in popularity in recent months thanks to a marketing campaign that has paid TikTok influencers to promote the app and use the #lemon8 hashtag. According to Apptopia, Lemon8 has achieved 16 million downloads since launch and has around 4 million monthly active users. However, the application is not yet available in all countries or for all operating systems. In the case of Spain, it is currently only available for Android.

Lemon8 is ByteDance’s attempt to compete with other lifestyle and shopping recommendation apps like Xiaohongshu (Red) in China or Liketoknow.it in the West. Lemon8 offers users the ability to purchase products directly from the manufacturer’s post or from a dedicated e-commerce section. Additionally, Lemon8 rewards creators with a commission for every sale they generate.

Lemon8 is an app that combines the best of Instagram, Pinterest and TikTok to create a community of lifestyle and shopping lovers. If you like beautiful photos, product recommendations, and funny videos, then you might want to give Lemon8 a try and discover all it has to offer.

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