hello has detected 15,237 news related to the change of king in the UK during the days between 5 and 22 September 2022, and this is only in media with an audience of more than 30,000 unique readers, viewers or users.

With the help of 500 world authorities, heads of state and royal houses from dozens of countries, Elizabeth II’s funeral is the most media-focused event in the September days when the king changes in England. Hallon has been assigned to analyze media coverage in the Spanish press obtained, between 5 and 22 September, from death of Queen Elizabeth II of England, both together and individually, taking into account the 4 main events, the Queen’s last public appearance, her death, the proclamation of Carlos III and the state funeral.

On the other hand, the Spanish media devoted more means, time and resources to reporting on Carlos III’s proclamation as king, followed by the news of the queen’s death and, finally, his final public appearance, in the appointment of Lizz Truss as Prime Minister.

Hallon detected a total of 15,237 impacts during the September period studied – in a media selection that includes only those with an audience of more than 30,000 unique readers, viewers or users – with an economic value of 80,303,593 euros, which translates to an estimated communication value of 262 million euros and about 77 million potential views.

September 6th: last public appearance

At the time the appointment of Lizz Truss by king Elizabeth II was reported, no one knew that this would be the queen’s last public appearance. However, the news resulted in 1,070 news items, of which 1,014 covered the main topic and reached an audience with 91,279,763 potential views. Much of the information highlighted that it was a “public reappearance” after the cancellation of several previous events, on medical recommendation due to his frail health condition.

September 8: obituary

A total of 2,032 stories were generated about the serious deterioration in the health condition and death of Elizabeth II. 1,980 of them featured topics in the headlines and reached an audience of 774,774,513 potential views. As Hallon’s hourly analysis shows, after the statement issued by Buckingham Palace about the state of Elizabeth II’s health was announced on September 8, the amount of news began to rise until it became known about the death of the British monarch.

9 – 12 September: Charles III as new King of England

The Hallon report has uncovered 3,353 news stories exclusively related to Carlos III and his coming to the throne. 3,115 of them were presented as the main theme and have reached an audience of 1,192,502,473 potential views. One of the most notable aspects is the coverage of the first speech in which he pays homage to his mother and in which he promises to carry out his duties as the new ruler of the country. Information about the proclamation of Carlos III, made on September 10 at the Ascension Council, meeting at Saint James Palace, is also widely present.

7 – 22 September: State Cemetery

In closing, a study was conducted on state funerals which resulted in 4,275 news items. At least 2,995 of them feature it mainly in the headlines and have reached over 1,646,031,912 potential views.

There is no doubt that it is a historical fact, presented by the media as “The Cemetery of the Century”. A worldwide audience of more than 4,000 million people, assistance from 2,000 guests at Westminster Abbey and nearly 500 heads of state and authorities, including 9 European royal houses and 11 sovereign homes from around the world, is estimated.

What is hallon?

Hallon is a company Media Intelligence formed by a multidisciplinary team of technology engineers at AI and databases, communications experts, and document builders that support their clients’ requests for advanced analysis. As they themselves point out, Hallon is the only company in the sector that is truly independent, Spanish and forged with its founding capital and the efforts of the professional team that make up the company. It monitors and analyzes more than 900 national written media, and major Latin American and European newspapers and magazines, in addition to more than 80,000 digital media worldwide, 20,000 of which are Spanish, major social networks and 149 radio and TV channels. Currently, Hallon has a presence in Spain, the United States, Panama and Colombia.