Hit the North hits the East!

Hit the North hits the East!

Hit the North, the street art festival that reaches the parts that others can’t is crossing the river to illuminate and animate the streets and alleyways of East Belfast like never before.

On Saturday 05 August, Seedhead Arts and the Community Arts Partnership join forces to ‘Hit the East’ (supported by principle sponsors Beck’s) part of this year’s East Side Arts Festival. Some of the BIGGEST international names in Street Art – FalKo (South Africa) and Dreph (London) – will be joined by the cream of Northern Irish talent as they dramatically transform the area around Holywood Arches with stunning visuals. Street Artists such as KVLR, DMC, Emic, Verz and Tweet will be joined by a wealth of colourful talent from The Bank Art Collective and organisers promise that “beautiful things will happen”.

One of the most acclaimed names in street art is London-based Ghanaian artist Neequaye ‘Dreph’ Dsane. Most recently, he has been busy adorning London’s walls with large, beautifully painted images of women of African and Caribbean origin as part of his “You Are Enough” series. Dreph aims to inspire and celebrate “amazing women who are not given the visibility they deserve”, by utilising the power of a very public art form to shine a light and empower. “Through the paintings and subjects’ backstories, I am paying tribute to ordinary women who do extraordinary work for the betterment of their communities and society.” Dreph will be bringing that bold, passionate vision to the streets of the East.

South African street art superstar Falko’s work is vividly unmistakable and internationally celebrated, with people travelling from across the globe to Cape Town to witness his work.

Over the years, graffiti has created the opportunity for Falko to tour Sweden, Germany, France, Switzerland, Kenya and Greece. Highlights include; participating in the 50th Anniversary of the United Nations, creating murals for the build-up to the Olympics 2004 in Greece, creating the backdrop for Nelson Mandela’s 79th Birthday. He was chosen as the Mail & Guardian’s 100 young people in 2006 and was awarded Hype Magazine’s Graffiti Artist of the Year 2010.

Organiser Adam Turkington said he was thrilled with the opportunity to Hit the East.

“East Belfast will literally not know what hit it! We’re delighted to be able to bring some of the most talented and biggest names into an area that perhaps is known for a different kind of street art. We invite people from across Belfast and beyond to come and check out what’s happening “up east” on o5 August. This will be a stunning and radical transformation that celebrates and enlivens this part of the city and its unique history and heritage.”

Hit the East takes place on Saturday 05 August from 2-5pm across East Belfast. Operations will be based around The Bank artists collective on 432 Newtownards Road – drop in on the day to find out more information.

For full programme information, go to www.eastsidearts.net

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